MASTHEAD

    Editor-In-Chief: Al Anderson
    Feature Editors: Marika Docous, Karen Roberson
    Sponsored Content Editor: Tina Barni

    The Shortlist welcomes pitches for stories pertinent to advancing marketing and business development in the architectural, engineering, and construction fields. Email pitches to Al Anderson.

    The Shortlist

    Program Spotlight: Exploring AR/VR for Marketing Purposes

    AR/VR is being used more commonly in marketing endeavors, emphasizing a firm’s forward-thinking, and showcasing projects and designs in a creative, if not radical, way.

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    From Swimming Naked to Elvis Sightings…What Happens in Vegas Doesn’t Always Stay in Vegas: Highlights from the 2020 Pacific Regional Conference

    This year’s Pacific Regional Conference (PRC) was a huge success. We had great representation from the SMPS San Francisco Bay Area Chapter, and there were endless networking opportunities and world-class educational sessions.

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    How SMPS Can Help your Career

    SMPS gives members the opportunity to try new things, share knowledge, and learn new skills along the way with zero judgment – all while helping transform their businesses through marketing leadership.

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    Program Preview: How Standup Comedy Can Make You a Better Marketer

    Improv classes have been used to improve networking and communication skills, so why not stand-up? How did these marketers come to this realization, and what qualifies them to share with us?

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    Future Programming Workshop

    On the evening of Monday, September 23rd, a group of SMPS-ers (14 in all) gathered to brainstorm for the slate of programs for the upcoming chapter year.

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