MASTHEAD

    Editor-In-Chief: Al Anderson
    Feature Editors: Karen Roberson
    Sponsored Content Editor: Tina Barni

    The Shortlist welcomes pitches for stories pertinent to advancing marketing and business development in the architectural, engineering, and construction fields. Email pitches to Al Anderson.

    The Shortlist

    2021 New Year’s Message from the SMPS SFBAC Board of Directors

    Happy New Year! As we start 2021, the Shortlist asked the members of our Board to share some of their thoughts about the difficult past year and their hopes about the upcoming year.

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    Program Spotlight: Exploring AR/VR for Marketing Purposes

    AR/VR is being used more commonly in marketing endeavors, emphasizing a firm’s forward-thinking, and showcasing projects and designs in a creative, if not radical, way.

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    From Swimming Naked to Elvis Sightings…What Happens in Vegas Doesn’t Always Stay in Vegas: Highlights from the 2020 Pacific Regional Conference

    This year’s Pacific Regional Conference (PRC) was a huge success. We had great representation from the SMPS San Francisco Bay Area Chapter, and there were endless networking opportunities and world-class educational sessions.

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    How SMPS Can Help your Career

    SMPS gives members the opportunity to try new things, share knowledge, and learn new skills along the way with zero judgment – all while helping transform their businesses through marketing leadership.

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