Editor-In-Chief: Al Anderson
    Feature Editors: Karen Roberson
    Sponsored Content Editor: Tina Barni

    The Shortlist welcomes pitches for stories pertinent to advancing marketing and business development in the architectural, engineering, and construction fields. Email pitches to Al Anderson.

    The Shortlist

    Program Spotlight: Confident Presence for Virtual Interviews, Public Speaking, and Networking

    The world has gone virtual, separating us from our clients and prospects and adding new challenges like camera angle, background, lighting, along with the necessity to sound bite, inspire, forge connections, and show team synergy through the lens.

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    Becoming a Certified Professional Services Marketer (CPSM)

    SMPS’s Certified Professional Services Marketer (CPSM) program is designed to elevate the status of marketers and help influence the future. Like other professional designations, it signals a level of achievement and knowledge to employers and peers.

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    The Shortlist 2017 Q3: Experience Marketing

    Our 2017 Q3 issue of The Shortlist is called "Elevate the Experience" and discusses our theme for the 2017-2018 year: “Experience Marketing.”

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    The Shortlist 2017 Q4: The North Bay Edition

    Our 2017 Q4 issue of The Shortlist is called "The North Bay Edition." It covers the SMPS Pacific Regional Conference (PRC), to be held in February in Napa, and industry response to the North Bay Fires.

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    The Shortlist 2017 Q2: The Founders Awards Issue

    This issue of The Shortlist is called "The Founders Awards" and celebrates both the event and the winners that help make our chapter one of SMPS’ finest.

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    The Shortlist 2017 Q1: 35 Years of SFBAC

    Our 2017 Q1 issue of The Shortlist is called "35 Years of SMPS SFBAC" and celebrates the 35-year history of our chapter.

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    The Shortlist 2016 Q4: Best of SFBAC

    In this issue of The Shortlist, we bring you the Best of SFBAC. The issue features the SFBAC Founder’s Awards, the journey to becoming a CPSM, a recap of November's Equity by Design Program, and more. Read on and join us in celebrating the #BestofSFBAC!

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    The Shortlist Q3 2016: Back to Basics

    Back to Basics! In this issue, informative essays by Erin Clinch, Shannon Daggett, and Al Anderson touch on some of the basics of the industry. Other features include an interview with Russell Quinan of TheorySF and recap of 2016 Build Business Conference

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    Meet the New Board: SMPS SFBAC 2016-17 Leaders

    We are thrilled to officially announce the members of the 2016–2017 Board of Directors. Please join us in acknowledging your future (and returning) SFBAC leaders, who have been busy planning for the start of their board year September 1, 2016.

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